Delta News Hub
We were given the task of supporting Delta's new storytelling strategy with a web experience that enables key audiences to a quicker, more intuitive way to find, publish, and share news about Delta and the airline industry. Print, broadcast, and digital media influencers are the primary audience of this news site because of the importance of their relationships with Delta.
Roles:
Art Direction, UI Design
The solution was to transform the Delta newsroom into a “News Hub” with multi-platform and social capabilities that allow writers and editors to tell compelling stories on behalf of the brand with videos, images, and graphics.

What makes this project and unique was the process: Agile development of MVP product in 15 weeks. The full site launched in market soon after with confirmation from the client that they're demonstrating global innovation, leadership, and reliability through the Delta News Hub experience.

Back to Top